Monday, June 1, 2009

Where did Obama go wrong?

Barack Obama’s victory for the US President Election was symbolic in many fronts. He took strong stand on three major areas:
1. Improving Brand America in the World
2. Soft Diplomacy to Improve Ties with Non-Friendly Nations
3. Building American Economy with Human Face

Well, Obama taking his Pre-Presidency Rival, Hilary Clinton, as his Foreign Policy Associate was a big step. Only a very strong person and positive thinker can do it. He knew his weakness (lack of experience) very well and picked his people very wisely.

One of his best diplomacy can be seen by his play on India and Pakistan. Obama knew the power of Indian Population in US, and called Pakistan as the hub of Terrorism to lure them. He seemed smart in using the best possible way to get Indian American voters. He later quickly came with a statement on Kashmir, and this time calling US involvement in it. This got him Pakistanis as well.

Obama’s softer stand on foreign relations got him Europeans. Closing of Guantanamo Bay Prison and his open arms for friendship from rival nations like Iran and Libya got the Islamic mass too. All this did well for Obama and the Americans.

The point where Obama went wrong is on the Economy front and managing China, the emerging super-power. His Office first went wrong on blaming China for the recession, while everybody in the World knows that fault lied with America. Extended Housing Inflation, Sub-prime credit bubble, CDS Bubble, etc lead to the economic burst. China had no involvement or control on any of these factors. It was instead helping Americans to maintain high fiscal deficit; they continuously bought US bonds and even now they are continuing it.

Chinese have own interest in keeping US Economy afloat and is trying hard to help them get back to shape. Obama administration failed to appreciate that before Chinese hit them hard saying China was doing favour by believing in an Economy with huge deficit. This was a nightmare for the most powerful countrymen to hear.

On another note, US took over the political, military and economic power from Mainland European Nations after the World War II. Thanks to their geographic distance from the rivals. They lost little, and could easily command their voice to the pre-War powers. This would have remained for few years or decades only, but the quick economic reforms and forward looking inclusive governance took them far from other competitors. The reforms included privatization of most government owned companies and moves towards capitalistic and free market, including favour for outsourcing and off-shoring. Europe hesitate to take these steps, thus becoming a slow moving, low performing and happy living economy.

Successive American governments have not only favoured aggressive growth and hire-fire policy; they have let big companies fail too. This made entrepreneurs and corporate aware, active as well as responsible. They didn’t felt relaxed and become laid-back, and this culture created it as a hub of most successful companies.

Obama should have known that 2008-09 crisis is not the first crisis that happened, and it won’t be the last one too. Many crises came and ended. Obama seems to have hurried, and did too much to save the economy. His bail-out philosophy has not worked, and is still on test. Many American Corporations will now be running under the government umbrella, and many more companies will be seeking for bail-outs. This has given the corporate executives, a place to hide their face when they fail. They can surrender and can get away with another venture. It happened this time, and it won’t be easy to wipe it anytime soon.

Obama has acted hyper-actively, and wasted huge tax payers’ money. He has also made Federal Reserve to print Dollars to finance government expenditure and save dollar shortage in the international market. These steps are not risky, they are deadly. One side, it decreases the output and other side increases inflation. This might create a condition where there is too much cash, too much government role, very low productivity, very low freedom and very low responsibility on action. This might kill the performance culture of the Americans and might ultimately lead to the fall of the American Economic Imperialism.

Obama might need to correct these steps. Economy will recover; it’s just the matter of time.

Tuesday, May 19, 2009

Twitter BOTs : Blessing or Curse?

In my school days, there was a favorite topic for debate competition -- "Is Science Blessing or Curse?". I have participated few times and had to put points from the both side. My stand was, and is always is -- there can not be black and white in the World. It depends on how we use and make good out of any function or technology.

Now Twitter BOT seems the same. I am happy to know that a Human (Aston Kutcher) won over a BOT (CNN) in the race to have 1 M followers. Would like to look into the matter into more detail here.

Reasons to hate BOTs.

1. Welcome Auto-DMs used as Ads
Auto-DMs are really annoying. When you follow people they say welcome with an ad -- "please visit our site xxxx". I take this as an offence. Suppose you come to our company site and we start telling you about our service one after the other without knowing why you came and what your interest is.
Do you like this? I am sure you wont. Best strategy is always to listen first, understand and then talk. And when you talk its better to ask questions and genuine questions. This will ensure good relation build-up, thus ensuring the successful use of Social Media.

2. Too Many and Automated DMs
When I follow you, I am subscribing to your Tweets and not to your DMs. You can DM, but not regularly to piss me off and force me to unfollow or block you. It is a good way of taking relations private and personal to have successful professional co-operation. Robotized actions in such functions can only harm.

3. Frequent Tweets
Twitter is not a Media like any other Media like Radio, Television or NewsSite. You don't need to be there all time. It is simply because, no one is listening only to you.
Twitter is a Media where people follow many others and share things. Quality of Tweet matters a lot than Frequency. If the frequency is too high for followers to follow, you can only lose them; you have a share of people's time and you better stick to it. Increasing the share can be a long term strategy with well thought planning, this needs quality of service and not quantity.

I unfollow any users who use BOTs to Tweet more than 5 Tweets a Min. This is irrespective of the quality of Tweet.

4. Automated RTs
This is another annoying thing. RTs are done for the Tweets that you find interesting and worthy for others to read. People have high expectations while visiting the links that are RTed. If you use a BOT for that purpose and wrong Tweets get RTed, you are gone. It can harm a lot and you may end up losing followers.
More important is the fact that such actions will lower the value of RTs. Accounts are graded by many Account graders using this metric, and the automated RTs of the useless Tweet will affect that badly.

(We are working to blacklist and remove RTs from the ReTweeter BOTs while calculating scores in Buzzom.)

5. Repeated Tweets
There are few BOTs in the TwitterSphere which Tweet about certain no. of links or services. They continuously do the repetition and add no value to the followers. It only decreases the relevance of the user and is most likely to be unfollowed.


Reasons to Like BOTs

1. Automated Followback
This is detable again whether you need to followback all who follow you. I do feel, it is necessary atleast to know what the follower has to say. I unfollow when I feel the user add no value.

This followback takes huge time as I get 200 to 500 followers daily, and it actually pains to follow each of them. I use Buzzom for this, and I am pretty happy it does for me. It has the facility to choose whom to follow back and whom not to.

I may even choose to have automated followback, but have not done it so far.

2. Find New and Interesting People
Twitter is believed to be having around 25 million users, and they all differ in their likings and dislikings. If I want to know who are from my domain and who have interest matching my interest, I need a system to tell me. I need a BOT!

3. Grow Regularly and Timely
I want to find and follow people from certain areas like Analytics and Economy. I also like to follow people who are likely to follow me back and grow my follower base. I can do it manually but again it takes times. If I have certain benahoir that can be automated, why not do it.

I would like to use BOT for some regular stuffs, but want to make sure my action does not annoy anyone. My experience is that continuously follow and unfollow pisses off some people. If anyone can give me facility where these things dont happen, I will certainly use a BOT and save my time.
Buzzom have tested BOT with such facility and is coming up with BOT Factory soon. You may want to explore it.

4. Quality Feeds
If you are a blogger or a News Site owner, you will need a BOT to set-up feed Tweets. I am not a big fan of such feeds but don't have any problem if they are quality, genuine and manageable. I would actually love to see feed Tweets from CNN, BBC, TechCrunch etc., provided the frequency is manageable. This would mean if I get 100 Tweets in 5 mins from CNN, no way i am going to follow them and lose what other folks have to say.

When done timely and properly, feeds are actually great. They have huge value to the followers, and you save your time. A win-win situation.

5. SPAM Control
An Iron can cut Iron, a bamboo stick cannot. Only an BOT can find and nullify the SPAMMING BOT. Out of 25 million Tweeters, and out of hundreds and thousands of Tweeters we follow, there are a few thousand such Spamming BOTs that trouble us. It can be fought back only in two ways -- 1. having too much control and choosing followings with much care 2. go for a mass follow and make huge number of friends, while having a BOT working to control the SPAM in your follow list.
If you follow the first approach, you are not using the strength of Twitter and using it like Orkut or Facebook. Twitter is about going out and reaching to the maximum possible people outside of your friend circle. If you compromise here, you lose the fun and the opportunity of this new Social Media Revolution.
Have the second one, and get relaxed.

My Take:
BOTs are not essentially bad, and can be blessing in disguise. Individuals need to make a Twitter strategy and get it going. BOT may or maynot be suitable to you; you are the best person to judge.

If you like this article, do not forget to follow me in Twitter.

Monday, May 18, 2009

World Needs Payday Lending

Payday Lending is one of the most discussed topic in Finance Industry for many months, and most of the thoughts have come against it. Being a Analyst with Interest in Subprime Lending and smaller Loans, I was looking at these market developments.


Here are few of my observations:
1. Lender's Greed went uncontrolled
There are various players in the US Market who are actively into Payday Lending. There were people who entered the market with long term Marketing Strategy while others went to make quick money. These later class had too much of greed, and were charging around 720% to 800% APR, annualized percentage interest rate (30% for 15 day cycle + administrative fees). This is certanly too bad to do any good to the market.

2. Market moved from Bad to worse
The very high interest rates forced more people to become bad, and default on their loans. This piled off huge debts on the individuals who used payday loan. This again made them not laible to Payday Loan too, and moved them from Underbanked to Unbanked Mass.

3. Early Movers Made Money, Late Movers Died
Early movers made huge amount of Money. They capitalized on the urgent need of cash for utility bill payment and others for underbanked population, and build a good customer base. As the market was raw, they got chance to exploit its full potential. 

The advantage of the early movers were the lack of intentional fraudsters in the market, and the monopoly to choose best leads. As the competition increased, the market was exposed to many fraud cases along with high risk of giving loan to less credit worthy leads. This was coupled with more people being moved from good to bad with the imposition of very high interest rates.

4. Use of Data Made Kings, others make their way out
There are certain companies which went out of the market citing great loss, and others like are still the kings. They have huge portfolio of around $50m in a market where the profitability of close to 10-20% Monthly. All thanks to proper database maintence and use of Risk Management Practice.
They not only used their data to lower risk, but also used to retain the good customers.

5. Payday Lending is a Risky Game, High Interest Rates are inevitible
The market of udnerbanked and unbanked where Payday Lenders actually target is a very risky population. It has very low credit worthiness, and the credit rating cannot be done due to thin file accounts. This make the Risk Management Task very challenging.

More pain is added by the lack of information to have good Fraud Model too. The portfolios of various clients, which I have seen so far have an average bad rate of 15% to 40%. This is after the Risk Control measure. When I made an analysis to predict the Bad Rate of random population, it came around 85%. 

So if you look at these statistics, you will know how important it is to charge high Interest Rates. I feel Interest Rate of around 120% APR (5% for 15 days) is reasonable, and it can go upto 240% APR.

6. Payday Lending is necessary, World got it wrong
Payday Lending is blamed for distubing the market by many activists and serious bankers. They do have some point, but all they say does not hold true.

When I miss a credit card payment, bankers charge me huge amount. Once I missed a payment of Rs. 800 and the bank charged me Rs. 1400!! It includes interest rate and late fee. Had I taken loan for Rs. 1000 and paid it, it would have saved Rs. 1,100 after paying the interest rate of 30% for 15 days.

So a serious question to be answered, is Payday Lending a real monster? Or is it a blessing in disguise? I would not be surprised if someone prove the hand of big Banks in the movement against the payday loans. Afterall they lose huge money in administrative fees if people pay the EMIs and Credit Card Installments on time.

It is also coupled with teh loss of govt. agencies and other companies. People have option of taking a payday loan immediately and pay the utility bills on time to avoid the administrative fees.


My Take:
Payday Lending Loans can be taken under Smaller Loans Act, and the interest rates needs to be capped. But the cap rate should be 240% and not 36%! No Payday Lender can live at 36%, and authorities need to undnerstand this ground reality.

General public will lose an option to not pay the hidden fees of big banks, if payday lending is abolished. This is not in bigger interest of the nation.

Instead Market needs to be left free hand (ofcourse with CAP) to function, and the competition will bring the interest rate down. Good Attritors will be retained and this retention is not possible without lowering the interest rates. The new and the risky might have to pay high rates, but thats fine as they will get cheaper loans with time.

Friday, May 15, 2009

Pull up your sleeves, Recession is Over

I have been following the Global Economy and major Stock Markets closely. There are not much positive news, and things are moving from bad to worse. Any trial of the market to come up is nullified by the fear of another backlash, and the immediate profit bookings. This is the reason for Indian Stock Market moving up and down frequently in last few weeks. People are playing very short term game, and trying to recover their loses.

The Economy is bad, jobs are lost and real estate prices have fallen. Governments have pumped in huge amount of money to the market by increasing infrastructure spending and Central Banks have decreased the CRR and the Interest Rates. Too many things happening.

These are something thats in news, but what is not in news is -- WHERE IS ALL THE MONEY GOING?

Do you have any answer to it? Well I have some assumptions based on my knowledge. Everyone has money now. All have started saving from the big corporations to small, from big-shot celebrity workers to the blue color workers. All have fear of job and future income for the individual and the company, and they have risk adjusted reserves.

This money is atleast around $3 Trillion more than money present in the Pre-2008/09 Economic Crisis. This additional money is printed by various cash strapped governments lead by the United States.

My feeling is that, there is a need of major kick for the economy to rebound. And when it happens, it will make lots of happy faces and new world will see lots of new millionaires and billionaires. It has to happen and it will happen, afterall this Economic Crisis is no different from earlier crises [like Asian Crisis (1995-98), Great Depression (1930s), and Oil Triggered Economic Crisis (1970s)], and this will too go away with time.


While I have mentioned too many rosy factors, the incoming ride wont be too easy. The difficulty next year for many Nations will be to fight inflation brought by this massive influx of currencies to the Market. Govt. needs to be ready for sleepless nights fighting it, else social revolution is inevitible.

If you are an investor, go and buy the stocks. They are damn cheap now. My recommendation for US people is to buy Fair Isaac shares whose Market Cap is less than Annual Revenue, and Indian folks buy the ICICI Bank Shares (while there are too many good shares to buy; mentioned two as examples).

Happy Investing. Good Luck! Remember me when you become a big shot by following this advice :)

Monday, April 27, 2009

InRev First Quarter : Buzzom Leads the Fight

InRev Systems has completed its first quarter successfully. Nothing great on revenue front, thanks to the Global Recession. But it did well otherwise.

We have had few exciting results and most of them came from Buzzom. FCube took long time to come to a good shape and finally it is ready to take off. Rebranding of GlobalThoughtz is going on and it is in its final stage. Have big goals for FCube and GlobalThoughtz, hoping to see something good happening this quarter.
Major pain came from MIS Reporting Service, InRev Scoop. This was the first ready product from InRev and we are still not able to find a client for it. Got a few inquiries but thanks to recession, all those leads are still open.

InRev's on Social Media

InRev Team members  @Leplan (I), @lkhatiwada@bexdeep@sweta6@bthapa@arunkarn@rohitgu are amongst the most followed people in Twitter from South Asia. Thanks to broader Social Media focus of InRev.

Social Media Marketing is in our main line Marketing Strategy. We do have five prominent bloggers with us. Here is the list of blogs:
2. Web Analytics World by Manoj Jasra
3. Marketing Jive by Jody Nimetz
4. Business Analytics by Bhupendra Khanal (mine)
5. Engineering Analytics by Deep Sherchan

Have noticed that Slideshare and GoAnimation too brings good results. The traffic and interests that brought from few of our works are note worthy. Here are the works done this quarter.
1. Video on Economic Reporting (FCube) -- Thanks to my friend Sneh for her love.

Success Story : Buzzom Leads the way

Buzzom is a Twitter Account Management Tool from InRev. It started as a side line work to help us with better Twitter experience and soon it took the enterprise shape. Automating Follow-unfollow activity saved huge time for us and we could use the time to work elsewhere. The work included forming better Tweets and giving better experience to the followers. Thankfully many Tweeters from across the globe found this tool handy.

It is a matter of immense pleasure to tell you all that Buzzom now features among World's Top 100 K sites by Alexa. It is in US Top 20k sites, and India Top 40k.
When tested in WebSite Grader Buzzom already has Google Page Rank of 3 and 243 inbound links within 3 months of launch.

According to Google Analytics Reports Buzzom now has 15k+ visits and 40k+ pageviews per month.

We have also started saving the the activity log for the site, and it says we have 1689 unique users in last 15 days. These users have followed 291k Tweeters and have unfollowed 229k during this time.

InRev has bigger plans with Buzzom than it looks now. We already have Social Media Marketing Packages to serve the clients looking to better than Social Media Marketing. Many more are in the pipeline.

InRev Goal with Buzzom

InRev plans to take Buzzom to global Top 10 Twitter Application by the end of second quarter.

There are many features coming in Buzzom, which includes:
1. FollowFriday Bonus
2. CrossFollow
3. BulkFollow
4. Extensive Account Performance Report
5. BOTs and Auto-Followback Facility
6. Advanced Follow
7. Tweeters Talk

The next step is to take Buzzom to other Social Media Services like LinkedIn, Facebook, Digg, MySpace etc.

Note : I have not given the explanation of the coming features intentionally. The world is competitive and we need to maintain confidentiality! Hoping you understand.

Friday, April 24, 2009

Malaysian Economic Overview

Tuesday, April 21, 2009

Tweeters : Here's the Growing Formulae!

Many people ask me about my quick growth on Twitter. I did have 20 Thousand followers by the end of 4 months. Here are few points what I did to make it happen.

1. Identify Successful Tweeters and analyze them
When I started Tweeting, I choose 10 Tweeters matching my interest. They were Guykawasaki, Unmarketing, Mashable and others (didn't choose Obama or Britney Spears, as I knew I cant follow their foot steps).
I learned few things from them -- like tweet links, focus on news, more on social media news and follow people to get reciprocated.

2. Follow people and target best possible group
Its a human factor that most people reciprocate love or favor. I then started following very aggressively, and many times it exhausted the limit set by Twitter.
The simple way to target people is to go to a mass follower (anyone having more following than followers or people following more than 2k people), and follow his followers.

My account was suspended once by Twitter on the same ground but was later released after I wrote them. I had no intention of misusing them, but yes I did it to grow using their own service.

3. Tweet About Social Media
This is tricky, but just think. What is the subject all of the Tweeters are interest in? Its no other than Twitter and Social Media. I Tweeted on these areas and had huge response. Got an average of 3 RTs per Tweet.

4. Make a plan of action and execute it
One great blog article or a wondrful Tweet is easy. But can you make 2 interesting Tweets everyday for 2 months? Not an easy thing to do.
I worked few days on this part and came up with a formula. I do visit Google News, Yahoo News and Google Blog Search, and search for few keywords like Social Media, Twitter, Facebook, Economy etc, and collect materials. I Tweet most of those links found there.
This ensured two things -- relevance by keyword search and the fresh updates.

5. Aggressive Tweeting and effective Marketing
If you want to be a successful social media marketer, first thing you need to do is to hold your nerves from aggressive marketing. Be calm, choose few ads for your product or services and keep it ready. Tweet on general stuffs and make readers happy. On the way, throw one or two ads.
I would suggest to go for 90-10 or at the maximum 80-20 where majority should go towards social cause of informating people or discussing issues with them. Smaller part can go for Marketing.
Never throw too many ads. It pisses people off and you may lose your followers.

6. Feeds are fine, but one in an hour
I dont feed aggressively but sometimes have done it. Aggressive feeding from blog or site is the easiest way to lose followers. People want to talk to people and not to Robots!
If you ever use, do not post more than 1 Tweet an hour. Else you give no time posting Tweet and people give no  time reading your Tweet!

7. Form a group and help them
Form your interest group and continuously follow them, RT and promote them for follow. They are sure to reciprocate you and with time grow the horizon.
The people in this group of interest are your best owned asset. Respect them and continuously talk to them. I have a group of around 100 people whom I continously engage; and Tweetdeck provides a facility to build and follow such group closely. Try it now if you are not doing it already.

8. Listen to people and act
The major power of social media is the ability to know what people think. Ask people and listen to what they say, and act soon.
I have seen many people having auto-DMs welcoming the followers. This pisses off most people, and it is very much a seen fact in Tweetersphere talks. Still if you don't turn off the auto-DMs, you are either ignorant or not social.

9. Use #Topic while you talk on Topics
Never forget to use "#topic" while talking on topic of public interest. There are people who follow such topics of their interest and there are many applications which use them. 
I use this function very often, and it brings in many followers and RTs for me.

10. Read and Make People feel that you read
This is the most important action. You should make people confident that you read their Tweets, and this can best be done by replying or RTing others' Tweets. 
Rememver -- If you dont read others Tweets, they will not read too!

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